Features A Booking System Should Have

by | Mar 6, 2023 | Tips and Tricks

Alright, listen up folks! If you’re running a business and want to be a boss, you gotta have a booking system that’s top notch. Here are some key features you need to look for:

  1. Calendar integration:
    Your system needs to be able to hook up with your calendar, so it can show available slots and keep things updated as bookings roll in.
  2. Online booking:
    Your customers should be able to reserve their spots online with ease, using an interface that’s user-friendly and cool.
  3. Automated email and SMS notifications:
    Your system needs to send out automatic messages to confirm bookings and remind customers about upcoming appointments, whether they like it or not.
  4. Payment processing:
    Your system better be able to handle the cash flow, processing payments for bookings and reservations, whether it’s through a sweet online gateway or point-of-sale integration.
  5. Reporting and analytics:
    Your system should give you the deets on bookings, customers, and revenue, so you can make informed decisions like the big baller you are.
  6. Customer management:
    Your system should have a database where you can store all your customers’ info, booking history, and whatever else you need to keep track of.
  7. Multi-location and Multi-user management:
    If you’re running a business that’s got more than one location or staff member, your system needs to be able to handle it like a pro.
  8. Mobile-friendly:
    Let’s face it, everyone’s booking stuff on their phones these days. Your system better be able to handle that, too.
  9. Customizable:
    You gotta be able to customize your system to fit your business’s unique needs. Add some custom fields or create custom forms to show off your style.

Alright, let’s not forget about our customers here folks. We gotta make sure this booking system is easy as pie for them too. Check out these additional features that’ll make their lives even easier:

  1. User-friendly interface:
    The system needs to have an interface that’s easy to navigate, so customers can find what they need and book it fast.
  2. Self-service options:
    Customers should be able to do everything themselves without needing to talk to staff. Let’s make it easy for them to take care of business.
  3. Customizable forms:
    Let’s give customers the ability to fill out custom forms like health questionnaires or intake forms. We wanna make sure we’re collecting all the info we need to take care of them right.
  4. Short booking process:
    We need to make the booking process quick and simple. Let’s minimize the steps and make it easy for customers to complete their booking.
  5. Responsive design:
    Our system needs to work on all devices, including mobile. We gotta make sure customers can book on-the-go.
  6. Language support:
    We need to support multiple languages, so everyone can use our system no matter what language they speak.
  7. Feedback and rating system:
    Let’s give customers the ability to leave feedback and rate our services. That way we can improve the booking experience for everyone.

By including these features, we’ll not only make it easier for customers to book, but we’ll also increase the percentage of them that actually do.

Alright, team, we need to make sure our booking system is easy for us to manage and modify. Check out these features that can help us out:

  1. Smooth setup and integration:
    The system should be a breeze to set up and connect to existing systems, like calendars and payment processors.
  2. User-friendly backend:
    The backend of the system should be simple and straightforward, with crystal-clear instructions for making adjustments.
  3. Customizable settings:
    We should be able to make customizations and tweaks to the system’s settings to meet our unique business needs.
  4. Reporting and analytics:
    The system should provide detailed reports and analytics to help us understand how the system is being used and identify areas for improvement.
  5. Multi-user access:
    We need a system that can be accessed and managed by multiple team members, each with their own levels of permissions and access rights.
  6. Automated tasks:
    The system should be able to handle certain tasks automatically, like sending out email and SMS notifications, to save us time and effort.
  7. Reliable technical support:
    We need to be able to count on the system’s technical support team to help us resolve any issues or problems that come up.

By including these features, our booking system will be easy for us to manage and modify, ensuring it runs smoothly and efficiently.


Benefit: You can easily adjust your availability and close down time slots as you get bookings, reducing the risk of double bookings or scheduling conflicts.

This means you can spend less time manually managing your calendar and more time focusing on other aspects of your business. Plus, with automated updates to your calendar, you can ensure that customers always have accurate availability information, reducing the risk of confusion or frustration. Overall, calendar integration is a win-win for both you and your customers, saving time and improving the booking experience. 

Here’s how the calendar integration will revolutionize your business game:

  1. Keep it current:
    Watch as your availability updates automatically, so your clients stay in the loop with the freshest info.
  2. Take a breather:
    You’ll be able to designate blocks of time for those much-needed breaks or powwows.
  3. Handle multiple sites:
    Manage all your resources, whether it’s rooms or equipment, and keep it all running smoothly.
  4. No more double trouble:
    No need to worry about double-booking or overbooking – this feature will have your back.
  5. Repeat, repeat:
    Create recurring appointments with ease and let the system do the heavy lifting.
  6. Numbers don’t lie:
    Get a glimpse of your past bookings and cancellations, so you can crunch those numbers and analyze your business performance.

Save time, big time: Overall, the calendar integration will save you and your clients some serious time. Get real-time availability info and manage appointments and reservations like a pro.


Automated booking software – it’s the real deal, baby! We’re talkin’ major benefits for all you biz owners out there.

First off, more than 26% of bookings are made online these days. That’s right, the web’s where it’s at!

And here’s a little fun fact for you – about 23% of online bookings go down on the weekends. That’s some serious weekend warrior action, right there! 

Here’s the top 9 benefits of using automated booking software for your business:

  1. Convenience for customers:
    Let your customers book appointments or make reservations at any time, from any device, and watch as they flock to your business.
  2. More bookings:
    As more and more customers book online, businesses that offer this option see an increase in bookings. Cha-ching!
  3. Better customer retention:
    Customers who book online are less likely to no-show, saving you time and money in the long run.
  4. Cost savings:
    Save money on staff by letting the automated software handle scheduling and bookings. It’s like having a personal assistant without the high salary!
  5. Increased efficiency:
    Streamline your scheduling and booking process with the software and watch as your staff has more time to focus on other important tasks.
  6. Better data insights:
    Get valuable data insights on customer demographics, booking history, and revenue. Use this data to make smarter business decisions.
  7. Better customer data management:
    Collect and store customer data, such as contact information and booking history, for targeted marketing and customer retention.
  8. Increased flexibility:
    Manage multiple locations, services, and staff members with ease. It’s like having a whole team of schedulers on call!
  9. Increased scalability:
    Handle a large number of bookings with ease, so your business can grow and scale without any hiccups.

Overall, automated booking software is a win-win for businesses and customers alike. Make the booking process more convenient, increase bookings, save money, and improve customer retention. Who could ask for more?  So if you’re not on the automated booking software train yet, you’re missing out big time. Hop on board and start reaping those sweet, sweet rewards!


I’ve got some big news for all you biz owners out there. You wanna know how to increase your average revenue per booking with an online booking system? Here’s the secret sauce:

Offer add-ons and upsells!

Now, you might be asking yourself, “What the heck are add-ons and upsells?” Well, let me break it down for you.

An add-on is like the cherry on top of the sundae – an extra service or product that your customer can purchase on top of their main booking. It’s like adding guac to your burrito – you gotta have it, right?

And an upsell? Oh, baby! That’s like the deluxe version of the main service or product you’re offering. It’s like going from economy to first class – you know you want it!

By offering add-ons and upsells, you’re giving your customers more options to enhance their experience with your business. And the best part? You’re increasing your average revenue per booking at the same time!

So, what are you waiting for? Start offering those add-ons and upsells and watch as your profits soar!

Here are some killer ways to offer add-ons and upsells:

  1. Bundle it up:
    Offer a package deal where customers can buy multiple services or products at a discounted price. It’s like a steal, and customers will love it!
  2. Suggest it like it’s hot:
    When your customers are booking, suggest some add-ons or upsells that will enhance their experience. It’s like recommending the perfect wine to pair with their steak – they’ll appreciate the extra attention!
  3. Easy-peasy add-ons:
    Make it easy for customers to purchase additional services or products during the booking process. It’s like adding extra toppings to a pizza – the more, the merrier!
  4. Loyalty pays off:
    Create a loyalty program where customers can earn points or rewards for booking or purchasing additional services or products. It’s like getting free coffee for every 10 you buy – who wouldn’t want that?
  5. Personalize it:
    Tailor your offers to your customer’s previous bookings or interests. It’s like a custom-made suit – it fits perfectly!

Remember, the key is to offer relevant and valuable add-ons and upsells that enhance the customer’s experience, without overwhelming them. With these tips, you can increase your average revenue per booking and boost your business’s profitability!


In the world of online booking systems, simplicity reigns supreme.

Keeping things simple and straightforward can improve the customer experience and increase the likelihood of bookings being completed.

A straightforward online booking system has a clean and easy-to-navigate design that helps customers find and book the services they need quickly. It should also have a short booking process with minimal steps to prevent customer drop-offs.

From a business perspective, a simple online booking system should be user-friendly, with a backend that is easy to understand and navigate. It should also have customizable settings, enabling businesses to make adjustments to fit their unique needs. Clear and concise instructions should be provided to make it easy for businesses to manage their online bookings.

And don’t forget, most bookings are done via mobile, so your system must be mobile-friendly with a responsive design that allows customers to book on-the-go. By keeping it simple, you’ll improve the customer experience, increase bookings, and save time and resources for your business.

Plus, the automated nature of a booking system makes it more accurate, reducing the risk of errors that can occur with manual input. This means businesses can increase their production while maintaining a high level of accuracy and quality.

A booking system also offers businesses more flexibility to increase or decrease production as needed. With real-time updates and easy access to data insights, businesses can adjust their schedules and staffing levels to match demand, maximizing productivity and profits.

Overall, implementing a booking system can streamline operations, reduce costs, and improve productivity and accuracy, all while providing businesses with the flexibility they need to succeed in today’s fast-paced market.


Here are some of the things these bad boys can do for you:

  1. Automatically update availability and schedule appointments, making sure you’re never overbooked or understaffed.
  2. Send automated email and SMS notifications to customers, keeping them in the loop and reminding them of upcoming appointments. That way, you don’t have to waste your valuable time doing it manually.
  3. Process payments for bookings and reservations, so you don’t have to worry about chasing down payments or dealing with payment processing headaches.
  4. Provide detailed reports and analytics on bookings, customers, and revenue, giving you insights into how your business is performing and where you can make improvements.
  5. Handle multi-location and multi-user management, making it easy to manage your business no matter how many locations or team members you have.

All of these tasks can eat up a ton of your valuable time and resources if you try to manage them manually. But with an automated booking system, you can sit back and relax while it handles everything for you, saving you a load of time and resources that you can use to focus on other important aspects of your business.

What’s more, a booking system can provide the flexibility you need to adjust your production levels as required. Let’s say you get a sudden surge of bookings, no problemo! You can easily add more availability to accommodate the demand. And if bookings slow down, simply reduce your availability to save resources and avoid wasting your time.

Overall, a booking system is a game-changer for businesses. It eliminates tedious manual work, improves efficiency, lowers long-term costs, and provides the flexibility you need to adjust your production levels quickly and easily. Don’t wait, get on board with a booking system today and start reaping the benefits!


When it comes to your booking form, it’s all about giving the customers the right options.

Not too many, not too few, just the right amount. A good booking form should be a one-stop-shop for all your different types of services, complete with all the extra add-ons. This way, the customer can easily find and book what they need, without having to navigate multiple pages or forms.

By putting all your services and options in one place, you’re giving the customer the power of choice. They can easily compare prices and features, and make an informed decision that suits their needs and budget. This not only improves the customer experience, but it can also help to increase your revenue by encouraging customers to book more services or add-ons.

You want to have all the necessary information about your services on your booking form. Here are some important details to include:

  • Service descriptions: Make sure your customers know what they’re getting when they book a service.
  • Service duration: Let them know how long the service will take, so they can plan accordingly.
  • Service prices: Be transparent about the cost of the service, including any additional fees or taxes.
  • Service availability: Provide information about when the service is available, so customers can choose a time that works for them.
  • Service add-ons and upgrades: Offer any extra options that customers can add to their service, so they can tailor it to their needs.
  • Service terms and conditions: Make sure customers are aware of any important information or requirements related to the service.

Bringing all this dope information together on one platform is key to improving the customer experience, yo. No need to have your customers bouncing from page to page looking for the 411. And let’s keep it real, ain’t nobody got time for that!

But at the same time, we gotta make sure that the booking form ain’t too complicated for our customers. We don’t want to make their heads spin with too many options or too much information. It’s all about finding that sweet spot, my friends.

So bottom line, a slammin’ booking form should have all the services and the essential information in one easy-to-navigate platform. That way, our customers can easily find what they need, and we can increase the likelihood of making those bookings. Cha-ching!


Getting the right information from your clients is crucial, but it’s also important not to turn them off with an excessively long or complicated form.

As a business owner, you need to strike the right balance in your booking form to ensure that you get the information you need to provide the best service possible.

Depending on your industry and the specific services you offer, you may require different levels of detail from your clients. For instance, if you run a high-end hotel, you may want to ask for guests’ preferences and special requests, while a car wash may only need basic contact information.

Ultimately, the key is to make your booking form user-friendly and straightforward, while still capturing all the necessary details to provide the best service possible. By doing so, you can improve the customer experience and increase the likelihood of repeat business.

When deciding what to include on your booking form, consider the following:

  • What information is absolutely necessary for the service being offered? For example, a car rental company may need to collect driver’s license information.
  • What information can enhance the customer’s experience? For example, allowing customers to select specific preferences or add-ons can increase customer satisfaction.
  • What information can be useful for future marketing or customer retention efforts? For example, collecting customer email addresses can help with targeted advertising and follow-up communication.
  • What information is legally required? Make sure to gather any legally required information, such as age verification or insurance information, to comply with regulations.

It’s crucial to remember that while certain information is necessary, you should not go overboard and ask for more than what’s absolutely needed. The form should be a breeze to fill out and not take up too much of your customers’ precious time. The key here is to find a sweet spot where you’re able to gather the required information while keeping the form simple and user-friendly. Doing so can enhance the customer experience and amp up the chances of getting those bookings locked in.


If you’re running an online booking system, you better make sure it’s mobile compatible.

Why? Well, the numbers don’t lie. Recent statistics show that a whopping 75% of bookings are made on mobile devices. That means if your booking form isn’t mobile-friendly, you could be missing out on a lot of business. So, make sure your online booking system is optimized for mobile, and you’ll be ahead of the game.

To ensure your booking form is mobile-compatible and ready for action, here are the features to focus on:

  1. Responsive design that adapts to any screen size and orientation, giving your customers a seamless booking experience no matter what device they use.
  2. Large and easy-to-read text and buttons that reduce the need for squinting or zooming in, making the booking process a breeze.
  3. A simple and easy-to-use interface that allows customers to quickly find what they need without getting lost in a maze of options and buttons.
  4. A quick and easy booking process that gets customers from point A to point B in the fewest steps possible, minimizing frustration and abandonment.
  5. Compatibility with different mobile platforms and browsers so your customers can access your booking form from any device they prefer.
  6. Mobile-specific features such as click-to-call or click-to-map, which can provide customers with extra convenience and help them feel more connected to your business.

Having a mobile-compatible booking form is a game-changer when it comes to improving the customer experience. It makes it super easy for customers to book appointments or make reservations on-the-go, and that’s what we call convenience! Plus, a quick and easy booking process means customers are more likely to complete the booking on their mobile device, increasing the likelihood of more bookings being completed. However, don’t forget about our desktop folks! It’s important to have a booking form that works for all types of customers, whether they’re on a mobile or desktop device. Overall, having mobile compatibility is a critical feature for any online booking system if you want to keep your customers happy and coming back for more.


You see, your booking system shouldn’t exist in a vacuum. It should be able to easily sync with other technologies that you’re already using, like Google, email, and your website.

Calendar integration is one of the most critical features to look for in a booking system, as it allows the system to sync with Google Calendar or other calendar systems you use. This ensures that availability and bookings are always up-to-date and automatically synced in real-time.

Integration with email systems, such as Gmail or Outlook, is also a must-have feature, as it allows the booking system to send automated email and SMS notifications to customers, such as booking confirmations and reminders. This not only saves time but also helps to improve the overall customer experience.

Additionally, integrating your booking system with website platforms, such as WordPress or Wix, is a game-changer as it allows the booking system to be seamlessly embedded into the website, providing customers with a frictionless booking experience.

This integration also enables syncing of availability, bookings, notifications, and customer data across different systems, making the booking process more efficient and convenient for both customers and businesses.

However, it’s important to note that not all booking systems have the same level of integration capabilities, so it’s crucial to check the system’s capabilities before purchasing or implementing it to ensure that it meets your business needs.


Make sure that they have an option for recurring appointments and services.

Why, you might ask? Well, let me tell you, when customers are offered an incentive like a discount for signing up for a recurring order, they’re much more likely to jump on board right from the start. This not only guarantees repeat business for you, but it also saves time and hassle for both parties involved. So don’t hesitate, get that recurring appointments section up and running!

Recurring appointments are the name of the game for many businesses out there. Take a look at the following industries:

  • Service-based businesses, like hair salons, spas, and personal trainers, where customers may want to schedule appointments on a regular basis.
  • Subscription or membership-based businesses, such as gyms or online classes.
  • Maintenance services, such as lawn care or pest control, where customers may want to schedule services on a regular basis.

Now, why are recurring appointments so important, you ask? Let me tell you:

  • They can help increase customer retention, as customers are more likely to stick around if they have already paid for a series of appointments in advance.
  • They can help increase revenue, as customers are more likely to fork over more dough for a series of appointments or services.
  • They can help streamline scheduling and billing, as the booking system can automatically take care of the scheduling and billing for recurring appointments.

Recurring appointments can be a game-changer for businesses. It’s like hitting the jackpot! Customers are more likely to stick around for the long haul when offered an incentive, such as a discount, for signing up for recurring services. This can be a win-win for both the customer and the business. Businesses can boost customer retention and revenue by offering the option for recurring appointments and services. Plus, it streamlines scheduling and billing, making it a no-brainer for savvy business owners.


Payment processing integration is a critical element of any top-tier online booking system.

Providing a streamlined payment experience to clients is key to ensuring they seal the deal and commit to the service. At BizValet, we use Stripe, one of the leading online credit card processors in the market. With Stripe, customers can enjoy the peace of mind that their financial information is kept secure while having the flexibility to make payments using various methods, including credit cards, debit cards, and online bank transfers.

An online booking system with payment processing integration is a game-changer, my friend. It can help to cut down on the number of no-shows by requiring customers to pay upfront or at the time of booking. And let me tell you, that can translate to some serious cash flow for your biz.

Plus, when customers can pay online, it’s just plain easier for them to complete the booking process. No more hassles with cash or checks. It’s all smooth sailing with a reliable payment gateway, like Stripe.

So, if you want to improve the customer experience, increase revenue, and say goodbye to no-shows, then you best be getting on board with payment processing integration, my friend.


With an abandoned cart recovery system in place.

What is an abandoned cart?  According to Baymard Institute, 69.57% of online shopping carts are abandoned. Think about that. For every 100 potential customers, 70 of them will leave without purchasing. How much would your revenues increase if you were capturing those sales instead of losing them?

Bizvalet has an abandoned cart recovery system that can automatically email promotions to get those abandoned carts and turn them into clients.  This leads to increased revenue and customer loyalty, as customers will appreciate the personalized attention and effort put into ensuring their satisfaction.


To wrap it up, if you’re aiming to expand your biz, selecting the correct online booking system for your requirements is critical and will have a major effect on your company’s growth. 

A successful online booking system should be equipped with the latest bells and whistles, including calendar sync, auto-booking, add-ons and upsells, mobile-friendliness, tech integration, repeat appointments, and payment processing integration. Get your business up and running with the most cutting-edge tools and watch the money roll in!

A user-friendly, tailored booking form can be a game-changer for your biz. It’ll get you more bookings, save you time and resources, and give your customers a smooth experience. It’s a no-brainer!

It’s critical to recognize that not all reservation systems are equal, and it’s essential to investigate and contrast different alternatives to locate the ideal one for your organization. Do your due diligence and don’t settle for anything less than the best!

Investing in a top-notch online booking system can be a total game-changer for businesses, providing a major boost to customer experience, skyrocketing bookings and revenue, and streamlining scheduling and billing for maximum growth potential. It’s a no-brainer!

Start a FREE TRIAL with BizValet and get a top-of-the-line booking system with all the bells and whistles, along with free support!

It’s free, what could it hurt?